Bird Dog & Retriever News

December / January 2004 issue Page 6

 December/January 2004 Now in our thirteenth year. www.Bdarn.com


 Hi Dennis, It is me again...... after I wrote you I knew I had read several stories this season on treating dogs for heat problems. So I started to look in magazines to find what I had read.... BINGO.. the best story was by Dave Duffey in BD&RN. You were already in front of this..... It was in my head......... However, the poor hunters didn't see it in S.D. Duffey is clear that if the Temps get to 80 degrees DO NOT HUNT your dog.
I can hardly ask you to do more........ I can only believe there were not more dead dogs because someone read the article and did not hunt. I remember that our hunting party a few years back quit after 3 days and went home (S.D.) due to the heat, in fact that is why I had a hard time with this issue. Loyde Childs ..Marshall, WI
Years ago, when I was putting together Bird Dog & Retriever News I wanted the best writers in the industry. Few would argue Dave Duffey if not the best is on the short list. Say what you want about Dave he is not politically correct, but then this entire magazine is not politically correct. Dave knows dogs and hunters better than anyone I know. With this being a dry hot year Dave could see it developing. I'm sorry more hunters don't heed Dave's common sense, if they did more dogs would be alive today. Give them hell Dave! Dennis G

Dear Dennis, In the past couple of years of my "birddogging" my wife has graciously agreed to buy a tract of land and build a hunting camp/retirement home/kennel for my enjoyment. With

 most of the kids gone but 1 left to face college, we decided we should make cut backs, so we decided on letting all of our magazine subscriptions run out. This past week I received my final issue of BD&RN so I always read the "Last Laugh" to my wife while she is washing the supper dishes. After reading Suzies in Heat, My wife and I laughed for an hour, and to my surprise she said this is one magazine we have to keep getting.
Keep up the humor. Joe Pantella, Jim Thorpe, PA
P.S By the way my Birddogs name is Bullseye, a Brittany.
Despite what any publisher or editor of any magazine, newspaper, TV or radio show will tell you all we are selling is entertainment. If we learn something and have a laugh, all the better. You can watch the evening news and hear what was gonna kill you last year is now good for you. The only two things I believe in with respect to health, other than everything in moderation is: Stress will kill you before anything else and the only thing that can counter stress is a good laugh. You keep reading and I'll keep finding those jokes that are just on the edge of being tasteful. DG
Dennis,the Irish Setter Club of America voted to move their ad from Pointing Dog Journal to your magazine. I need to discuss prices and details. Please let me know when I can contact you next week to make arrangements. Thanks and I look forward to working with you. Ray
Ray, we'll take care of it, thanks for your support, yell if we can do anything else for your fine organization to help. DG

 I have my own website and that is where I am getting 80% of my calls from. My other customers are coming from Newspaper ads. I have advertised in 5 magazines all years and they just don't seem to be working so I am going to discontinue magazine advertising. I have spent more on the advertising than I have sold from the advertising in magazines. Pete
I can't argue with your logic. But take a look at HOW people are getting to your website. I did a search on Google of "xxx Bird Dogs" Below you will see the results. Of the top eight paths to your website FIVE or 62.5% of them came from Bird Dog News or Canine Today pages. In fact THE FIRST TWO came from BDARN pages. Those pages will stay out there, the only thing after this weekend, they will link to other breeders. I'm not telling you how to run your business or spend your marketing dollar. But you need to know HOW people are finding your web site.
Then I did a search on Google of "Gordon Setters" 20% of the first page were Bird Dog News pages. Bdarn/Canine Today/Hunter Angler (pages I own) had about a dozen pages listed before your placing of #54. Just be aware of what you're doing, and how your clients are finding your site.
There are a hundred thousand dog breed web pages out there. The $15 a month we charge for a print adv and a listing on our web page simply allows more people to find you a head of your competitors. We have more advertisers than any other hunting dog magazine very simply because our ads pay for themselves with both print and web exposure. But only time will tell, monitor your website results after we drop the link to your site. If you find the $15 a month a worthy investment give me a call. Dennis G

 

Keep the letters and pictures coming we'll make room.

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Copyrights Bird Dog & Retriever News May 2004
Do not reproduce or retransmit in any form, and we surf the web, we'll find you.
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